In the past, traditional media dominated the consumer landscape. Advertisers spread their messages via print ads, outdoor, television and radio. These messages were one-way announcements designed on traditional communication models. Businesses shouted their advantages to the masses, and hoped their messages could be remembered and recalled. Today, advertisers no longer have unlimited budgets to saturate markets in the hopes of reaching consumers. And consumers have grown increasingly resistant to typical corporate messages and announcements. To adjust to the changes in corporate communication and meet the growing demands of retailers, Russell Davis and Kevin Bové created interactcomm—a multi-faceted marketing agency designed to improve communication between the brand and consumers. Interactcomm creates conversations that drive results. By engaging consumers through non-traditional media, we create messages that resonate with our target and break through the barriers they typically erect towards advertising. Our expertise in Sales promotion, Interactive, Mobile marketing, Print and fulfillment, Loyalty and recognition programs and Experiential marketing allows us to create conversations across multiple media that retain one consistent message. To find out more about how interactcomm can help your communication grow and multiply, email us at learnmore@interactcomm.com. |
You need to upgrade your Flash Player
